Setting ambitious business goals at the start of the year is common for small business owners and entrepreneurs, filled with motivation and energy to elevate their business. However, life's unpredictability often leads to feelings of being overwhelmed and a return to old habits, causing a halt in progress. The issue isn't the goal itself, but rather the approach taken towards achieving it.
Focusing solely on goal-setting without a solid action plan is a pitfall many entrepreneurs fall into, as goals are influenced by uncontrollable external factors such as market changes and economic downturns. Instead of fixating on the end result, adopting Process Goals can lead to sustainable growth; these are daily and weekly action steps that truly drive business success. For instance, rather than aiming for a specific revenue target, a more effective approach could be committing to reaching out to a set number of new leads each week and following up consistently.
By concentrating on what can be controlled—your daily actions—you can build momentum, increase confidence, and witness tangible progress in your business. Shifting the focus from lofty, outcome-based goals to actionable, process-oriented goals can transform the way you approach your business growth, setting the stage for a thriving business in 2025.
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It’s hard to believe that we are coming to an end of 2024.
Anyone feeling the pressure?
As Business Owners and Entrepreneurs, it’s that time when we’re juggling deadlines, reflecting on the past year, and trying to plan for the next one—
Anyone feeling the pressure?
As Business Owners and Entrepreneurs, it’s that time when we’re juggling deadlines, reflecting on the past year, and trying to plan for the next one—
All while pretending we’re not living on caffeine and sheer determination😅
Well, I have some good news! I’m here to help! (and no I won’t suggest adding “stress less” to your to-do list).
Over the course of the next several weeks I will
be sharing a series of important lessons I have learned in my 30 years running and owning small businesses and coaching my small business owner clients:
be sharing a series of important lessons I have learned in my 30 years running and owning small businesses and coaching my small business owner clients:
I call it:
“STOP THIS RIGHT NOW!”
(what NOT to do in 2025)
“STOP THIS RIGHT NOW!”
(what NOT to do in 2025)
To kick this series off, today I am going to share 2 tips with you. Let’s dive in.
What NOT to Do #1:
Do NOT Plan for 2025 to be the Best Year Ever!
Do NOT Plan for 2025 to be the Best Year Ever!
Seriously, I see this promoted by all the online so called “experts” every year around this time and heading into a new year. The truth is, falling for this “Best Year Ever” goal is setting yourself and your small business up for failure and disappointment.
Rather than focusing on 2025 being your best year ever, I encourage you to reflect back on why 2024 was not “your best year ever”
and what you can do differently to make it a better year and get better results for your business & your life.
Then we can move on to the second tip below.
Then we can move on to the second tip below.
What NOT to Do #2:
STOP Focusing on the Goal
STOP Focusing on the Goal
Most of us as small business owners and entrepreneurs set new goals and resolutions at the beginning of the year. We start off strong hoping to get the results we desire and then soon after (a few weeks😅) we fall back into our old habits.
We are conditioned by society and the “experts” to set lofty goals and then go for them. Don’t get me wrong, setting goals are important but don’t just leave it at that.
One of strategies I teach my clients is to not just set the Outcome Goals that you want but also the Process Goals.
The process goals are the action steps that you plan to take in order to achieve the outcome goals that you truly desire.
The truth is we don’t have full control over the goals... But what we do have control over is the action steps that we take. Taking action is the key to making a real difference for you and your business.
If you would like to take action and learn more about how you can get better results in your business in 2025 without sacrificing your personal life (family, friends, you), let's setup a time to chat.
