Free lead magnet designer Exit
For coaches and course creators

Design a lead magnet that leads to your offer.

Talk it through with an AI offer coach. It asks one question at a time, brainstorms with you when you’re stuck, and fills it in as you go: who it’s for, the quick win, the format, where it leads, and your follow-up. Then it scores your lead magnet and helps you fix the weak spots.

Free · saves as you go
  • One question at a time
  • Ideas when you’re stuck
  • Scored when you’re done

Already have one? Get it scored in 2 minutes with the Lead Magnet Score →

Designing a paid offer instead? Use the Offer Designer →

Four decisions make a lead magnet work.

Most people stop at the freebie. The designer walks you through all four, including where it leads, then scores what you decided.

01 · Audience

Who it’s for

The person who’d buy your paid offer, at the moment they’d go looking for help.

02 · Quick win

The quick win

One small result they get in minutes, not a week of homework.

03 · Bridge

Where it leads

One next step that follows from the win: a call, your offer, or your webinar.

04 · Follow-up

The follow-up

Emails that keep the conversation going until they’re ready.

A coach, not a template.

AttractWell is the platform coaches use to put their offer, booking, payments and email in one place. We see which free offers turn into clients, and the designer is built from that pattern. Designed your paid offer with the Offer Designer? It knows, and designs your lead magnet to lead to it.

It asks, you answer

One question at a time, in plain words. Type your answer, or tap one of the suggestions.

Stuck? It brainstorms

Ask for ideas and it offers two or three lead magnets written for your business, then lets you pick.

Scored, then refined

When all four parts are decided, it scores your lead magnet and works the fixes back in with you.

Before you start

Do I need an AttractWell account?
No. Just your first name and email, so your lead magnet is saved while you work on it. No credit card.
What if I don’t have a paid offer yet?
Design it first with the Offer Designer, and this designer will build the lead magnet that leads to it. Or start here: it works either way.
Can I come back to it later?
Yes. Your lead magnet and the conversation are saved as you go, so you can pick up where you left off on this device.
What happens after?
You get your lead magnet, its score, and the fixes. If you want it built for you by the Project Studio, with a sign-up page and follow-up emails, you can try AttractWell for $1. Only if you want to.

Your lead magnet, designed and scored in one sitting.

Free · saves as you go